The 4F Initiative • Alabama Firefighters Association
designing the resources to help those who help us
The Concept Overview
The 4F Initiative is a campaign to enlist the aid of friends and family members of firefighters in spreading important messages to the general public. Below is a series of downloadable flyers featuring messages specifically designed to help the members of the fire service and is asking firefighters, their friends, and their families to participate in getting them into circulation. The 4F Initiative’s objective is overcoming the common, but often very serious, firefighter concerns that are faced on the job.
The goal is to spread essential messages that educate the public on their roles and responsibilities in ensuring the safety of firefighters, as well as themselves. Please download and hang this AFA PSA FLYER which features tear tabs of the 4F Initiative web address.
How it Works
Many people work in offices and businesses where you will find lounges and/or break rooms that have bulletin boards on the walls. Many small restaurants, coffee shops, and other public places have places where they allow people to hang or place event flyers. The 4F Initiative is simply asking individuals to print out a flyer, and periodically hang in one of these locations.
Take a moment to consider all the jokes and funny pictures that get forwarded around via email, or the comic strips that people cut out and post on the walls of their faculty lounges. That is the same “viral” effect we want for these flyers.
A truly effective message needs to be seen, acknowledged, and remembered.
NOTICE: 4F flyers should be posted or placed where visible, but never somewhere not permitted, as that can be an annoyance and potentially counter productive to the objective.
Flyers are also available as low resolution jpg files should you prefer to forward via email.